SEO Link Building – The Connection To
Higher Sales
Building a
website is quite necessary if you intend to grab the attention of a wide range
of potential clients. However, the creation of website is not enough to say
that you will definitely get higher sales. This is because you need to pull a
lot of people to view or visit your website. Of course, you can do this by
telling the people you know that you have created a site that they might find
interesting. But if you are aiming for sales, then you should find a way to
tell the people you don’t know about the products you sell or services you
offers. You can do this by getting a higher ranking on search engine sites
(we’ll discuss this later). One of the ways to rank higher on search engines
sites is through SEO link building. Before we go to this topic, let’s discuss
SEO first.
Short Explanation to SEO
SEO or
search engine optimization is the main tool of website owners to get a higher
ranking on search engines such as Google. SEO is a broad strategy that you are
required to learn everything from keywords, SEO contents, Onpage SEO, Off page
SEO, SEO link building and so on.
Link Building
One of the required
things that you must do like what has been said earlier is link building. So
what is link building exactly? As what the name implies, link building involves
links that are included in contents. These links are anchored to a url (the url
of the site that you are promoting). In this way, every time that someone views
the content, and click the link on that content, then that viewer will be
transferred to the website that you are promoting. The fact that the
person/viewer is interested, then he/she will more likely be one of your
potential consumers/clients. This can of course increase the sales of your
business.
Top Benefits of Link Building
The
following are the top benefits of SEO link building.
- Increasing Traffic – one of the top benefits of link building is it increases the traffic of your website. A lot of websites don’t get higher traffic. In fact, some websites only gets below 20 unique visitors per month. You don’t want your site to perform like that, because this just leads you to either no chance of getting a sale, or no sales at all.
- Higher Chance Of Conversion To Sales – in doing link building, you are giving away contents that will spark interest towards your target population. Because of this, you will get a higher chance that the traffic of your website will be converted to sales.
- Building Reputation – with more traffic compared to your competitors, your site will be seen by search engines as a more reputable one. No wonder why your rankings will go higher and your reputation will be thicker.
